Pseudonymise a customer file
Situation
The situation
Give the AI the need, not the identity.
You work at a communications agency in Marseille. You want the AI to sort your customers by type of need to prepare a campaign. Your list contains names, emails and phone numbers.
Idea 1 of 3
Pseudonymising means replacing
To pseudonymise is to replace what identifies a person with a marker: [CUSTOMER 1], [CUSTOMER 2]. You keep the list matching each marker to its customer, and you put the real names back at the end.
Idea 2 of 3
The aidock Shield
Before sending, the Shield replaces emails, phone numbers, IBANs, IP addresses, and card, social security, SIREN, SIRET and VAT numbers with markers such as [EMAIL 1], in your browser. The answer is shown with your real values, which never leave your device.
Idea 3 of 3
Its limits
The Shield also masks the names you add to its list. Names and health data are not detected automatically. This is pseudonymisation: the rest of the text may still identify someone.
Question 1 of 3
Does the Shield detect names on its own?
See the answer
No: add them to the list of names to mask The Shield detects set formats, such as emails, phone numbers or IBANs. Names are yours to add.
Question 2 of 3
After pseudonymisation, can a customer still be recognised?
See the answer
Yes, through details in the text or with the matching list A rare job or a small town can be enough to recognise someone. Masking reduces the risk without removing it.
Question 3 of 3
Where do you keep the list that links [CUSTOMER 1] to the real name?
See the answer
With you, outside the AI Without that list, you could not put the real names back. It stays on your device.
Exercise
Your turn
Rewrite the request: replace each customer with [CUSTOMER 1], [CUSTOMER 2] and so on, with no email or phone number, keeping their needs.
Ctrl + Enter to check your request.
Shield
Checklist
- Remove the emails and phone numbers, to do
- Remove the customers’ names, to do
- Replace each customer with a marker, such as [CUSTOMER 1], to do
- Keep each customer’s need, to do
A suggestion
Sort these customers by type of need (website, social media, print): - [CUSTOMER 1]: new website for their bakery - [CUSTOMER 2]: Instagram posts for their garage - [CUSTOMER 3]: flyers for their hair salon - [CUSTOMER 4]: website and social media for their food truck
Each try and each coach feedback counts as 1 message from your daily quota (10 without an account, 100 with an account).
AI answer
You are chatting with an AI. It can make mistakes: check important information.
Coach feedback
End of the lesson
Lesson complete
Give the AI the need, not the identity: the list of markers stays with you.